MAC112C-0-HD-3-C/130-A-0近年來,黑電企業(yè)頻頻進(jìn)軍白電市場(chǎng),海信、長(zhǎng)虹、TCL、創(chuàng)維和康佳五大國(guó)產(chǎn)黑電廠商,都已悉數(shù)將觸角伸到了對(duì)其而言非傳統(tǒng) 的白電產(chǎn)品領(lǐng)域。
8月,康佳首次提出了涵蓋黑電、白電以及手機(jī)在內(nèi)的智能家居戰(zhàn)略;同時(shí)TCL也宣布重整冰洗產(chǎn)業(yè),宣布進(jìn)軍高端冰洗領(lǐng)域,并大力拓展海外市場(chǎng);而創(chuàng)維在9月對(duì)外透露,將在1年內(nèi)售出60萬臺(tái)空調(diào),銷售額超6億元;
雖然傳統(tǒng)黑電企業(yè)對(duì)白電領(lǐng)域的投入也不斷加大,但業(yè)內(nèi)也充斥著對(duì)其跨界水土不服 的質(zhì)疑聲。有業(yè)內(nèi)人士對(duì)《每日經(jīng)濟(jì)新聞》記者表示,在目前白電市場(chǎng)格局已經(jīng)穩(wěn)定的情況下,黑電企業(yè)出于布局智能家居的目的進(jìn)軍白電市場(chǎng)已無法獲得競(jìng)爭(zhēng)優(yōu)勢(shì)。
MAC112C-0-HD-3-C/130-A-0競(jìng)爭(zhēng)環(huán)境不樂觀
MAC112C-0-HD-3-C/130-A-0黑電企業(yè)進(jìn)軍白電領(lǐng)域到底是一步好棋還是臭棋?畢竟自2014年起,受整體經(jīng)濟(jì)環(huán)境影響,白電產(chǎn)業(yè)發(fā)展?fàn)顟B(tài)不甚樂觀,產(chǎn)能過剩已是常態(tài)。
即使白電產(chǎn)業(yè)利潤(rùn)前景已有走弱趨勢(shì),但各大黑電企業(yè)的投入?yún)s在不斷加大。TCL2014年空調(diào)銷量達(dá)505.2萬臺(tái),其合肥研發(fā)及生產(chǎn)基地將于10月初投產(chǎn),具備冰箱和洗衣機(jī)各200萬臺(tái)/年的生產(chǎn)能力;而創(chuàng)維空調(diào)擁有兩個(gè)生產(chǎn)基地,珠海金鼎生產(chǎn)基地?fù)碛?套生產(chǎn)線,規(guī)劃產(chǎn)能是家用300萬套/年,已在今年投產(chǎn),其深圳龍崗生產(chǎn)基地規(guī)劃產(chǎn)能200萬套家用空調(diào)/年,100萬套商用空調(diào)/年,也將于明年投產(chǎn)。
MAC112C-0-HD-3-C/130-A-0在中國(guó)家電商業(yè)協(xié)會(huì)營(yíng)銷委員會(huì)執(zhí)行會(huì)長(zhǎng)洪仕斌看來,TCL、創(chuàng)維等黑電企業(yè)大舉進(jìn)軍白電領(lǐng)域的前景依然是困難重重,面對(duì)已經(jīng)穩(wěn)定的白電市場(chǎng)格局,黑電企業(yè)較難在價(jià)格、渠道和支撐整個(gè)空調(diào)產(chǎn)業(yè)的體系上獲得競(jìng)爭(zhēng)優(yōu)勢(shì)。
意在智能家居
在業(yè)內(nèi)人士看來,各類家電企業(yè)玩跨界,除開各自本身產(chǎn)業(yè)競(jìng)爭(zhēng)激烈,尋找新的利潤(rùn)增長(zhǎng)點(diǎn)之外,試圖搶占智能家居市場(chǎng)或是另一個(gè)重大原因。在創(chuàng)維智慧家庭智能家電產(chǎn)品這個(gè)大背景之下,除了電視機(jī)是我們的主業(yè)堅(jiān)持繼續(xù)做強(qiáng)以外,我們要走相關(guān)的多元化的智能產(chǎn)品,其中就包括空調(diào)、冰箱和洗衣機(jī)。 創(chuàng)維集團(tuán)總裁楊東文告訴記者。
MAC112C-0-HD-3-C/130-A-0洪仕斌認(rèn)為,黑電企業(yè)做白電可以說是一種必然。企業(yè)都在講要建立生態(tài)圈,縱向是上下游,像美的是做電飯煲但開始和大米生產(chǎn)商合作,而橫向上則是產(chǎn)品品類的延伸,只有這樣才能把企業(yè)的規(guī)模無線延伸。其次基于這種生態(tài)鏈,可以將企業(yè)的用戶進(jìn)行有效的捆綁。
MAC112C-0-HD-3-C/130-A-0在黑電寒冬 的背景下,家電企業(yè)的智能家居戰(zhàn)略實(shí)施,使得黑電企業(yè)與白電企業(yè)的界限越發(fā)模糊,跨界儼然已成為家電業(yè)的新玩法。隨著海信、長(zhǎng)虹、TCL、創(chuàng)維、康佳五大國(guó)產(chǎn)黑電廠商悉數(shù)進(jìn)入對(duì)其而言非傳統(tǒng) 的白電產(chǎn)品領(lǐng)域,黑白不分 或已成常態(tài)。
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MAC112C-0-HD-3-C/130-A-0
MAC112C-0-HD-2-C/130-A-0/S05
MAC112D0ED4C/130A0/WI520LX/S005
MAC112C-0-ED-2-C/130-A-0/S005
MAC093B-0-0S-3-C/130-A-0/S001
MAC112D-2-HD-3-C/130-A-O/S05
MAC112D-0-ED-4-C/130-A-0/WI520LX/S005
MAC90A-0-RD-4C/130-A-0/WI52Q/S011
MAC112D-0-FD-4-C.130A-0.WI520X.S005
MAC112D-HD-3-C.130A-0.S005 Used
MAC112D-0-E0-4-C/130-A-0/WI520LX/S005
MAC112D-2-HD-3C/130-A-0
MAC112D-0-ED-4-C/130-A-1/WI520LV/S005
MAC112D-0ED-4-C/130-A-0/WI520LV/S005
MAC112C-2-ED-4-C/130-A-2/WI520LV/S018
MAC112D-0-ED-3-C/130-A-2/S018
MAC112D-0-ED-1-B/130-A-0/J625/S05
MAC112C-0-HD-4-C/130-A-0/WI520LX/S005
MAC112C-0-ED-4-C/130-A-0/WI520LV/S005
MAC112D-0-ED-1-C/130-A-0/S05/J625
MAC112C-0-HD-3-C/130-B-0/S005
MAC112D-0-ED-4-C/130-B-2/WI522LV/S018
MAC112C-0-ED-4-C/130-A-0/WI520LV/S005
MAC90C-0-GD-3C/110-A-O-S001
MAC112C-1-HD-3-C/130-A-0
MAC112D-O-ED4
3HAA0001-SK CABLE
3HAA0001-SY LIFT DEVICE FOR FORKLIFT
3HAA0001-UA ACCESSORIES FOR TCP-ADJ.
3HAA0001-UL RADIALFAN
3HAA0001-XH MOTOR AX.1
3HAA0001-XJ MOTOR AX.2-3
3HAA0001-XK MOTOR AX.6
3HAA0001-XR CALIBRATION EQUIPMENT
3HAA0001-YG CABL.UPPER.NO CUST-CONN.
3HAA0001-YH Cabl.upper.Front c-conn.
3HAA0001-YM Lower cabel
3HAA0001-YN LOWER CABLE,FRONT C-CONN.
3HAA0001-YP LOWER CABLE SHELF,C-CONN.
3HAA0001-YR Cablage axis 5
3HAA0001-YS Cablage axis 5
3HAA0001-YT Cable axis 6
3HAA0001-YU Cable axis 6
3HAA0001-YV SIGNAL CABLE
3HAA0001-YX CABLE MOTOR 2
3HAA0001-YY XCABLE MOTOR 3
3HAA0001-ZB COVER
3HAA0001-ZH MOTOR AX.4,5
3HAA0001-ZK COVER WITH GASKET
3HAA1001-100 Damper axis 4
3HAA1001-101 Damper Axis 5
3HAA1001-102 Stop axis 4, Upper arm
3HAA1001-103 Spacer
3HAA1001-104 Bracket for sync. plate
3HAA1001-106 Washer
3HAA1001-107 Shaft
3HAA1001-108 Spacer
3HAA1001-109 Locking nut
3HAA1001-112 Gasket
3HAA1001-123 Damper
3HAA1001-124 Support ring
3HAA1001-125 Spacer
3HAA1001-126 Spacer
3HAA1001-127 Shaft
3HAA1001-129 Taper Roller Bearing
3HAA1001-13 Clamp casting
3HAA1001-130 Taper Roller Bearing
3HAA1001-131 Cylind. Roller Bearin
3HAA1001-132 Deep Groove Ball Bearing
3HAA1001-134 Washer
3HAA1001-135 BELLOW
3HAA1001-136 PLATE
3HAA1001-142 BRACKET
3HAA1001-143 BRACKET
3HAA1001-144 BRACKET
3HAA1001-146 WEDGE
3HAA1001-154 ANGLE
3HAA1001-16 Hub Axis 4 Machining
3HAA1001-161 Cover
3HAA1001-162 Cable clamp
3HAA1001-164 Protective plate
3HAA1001-166 Gasket
3HAA1001-168 Taper Roller Bearing
3HAA1001-17 Stop, Axis 4, Casting
3HAA1001-172 Washer
3HAA1001-173 Sealing Ring
3HAA1001-174 Sync. plate
3HAA1001-176 Cover Axis 4
3HAA1001-181 SPRING WASHER
3HAA1001-186 Washer
3HAA1001-189 SPHERICAL ROLLER BEARING
3HAA1001-196 HEX.SOCKET HEAD CAP SCREW
3HAA1001-199 CAP
3HAA1001-200 SUPPORT WASHER
3HAA1001-201 Contaktholder
3HAA1001-202 CONTACT HOLDER
3HAA1001-207 RADIAL BEARING
3HAA1001-21 Pinion
3HAA1001-218 HOSE CLIP
3HAA1001-230 Spiral hose
3HAA1001-24 Gear
3HAA1001-243 Cable gland
3HAA1001-244 Cable gland
3HAA1001-262 Gear
3HAA1001-267 Washer
3HAA1001-282 SUPPORT PLATE
3HAA1001-297 Friction Washer
3HAA1001-302 Cover
3HAA1001-305 Cover
3HAA1001-316 OTOR BRACKET, L.H.
3HAA1001-317 Shaft
3HAA1001-33 Cover axis 4, machining
3HAA1001-334 WEIGHT ADAPTER
3HAA1001-342 SYNC MOUNT AXIS 2 SHELF
3HAA1001-343 SYNC MOUNT AXIS 3,4 SHELF
3HAA1001-344 SYNC MOUNT AXIS 5,6
3HAA1001-346 BRACKET FOR SYNC PLATE
3HAA1001-347 BRACKET FOR SYNC PLATE
3HAA1001-39 Hub machining
3HAA1001-500 Cover
3HAA1001-501 Cover
3HAA1001-513 Instruction label
3HAA1001-519 INPUT GEAR
3HAA1001-522 Input Gear
3HAA1001-525 Hood for 25p D.sub
3HAA1001-526 Hood for 15p D.sub
3HAA1001-531 SLEEVE
3HAA1001-578 Straight Union
3HAA1001-603 HOLDER
3HAA1001-604 COVER
3HAA1001-605 FLANGE
3HAA1001-606 BRACKET
3HAA1001-607 GASKET
3HAA1001-608 GASKET
3HAA1001-612 AIR FILTER
3HAA1001-613 FRICTION RING
3HAA1001-614 FRIKTION RING
3HAA1001-616 FRIKTION RING
3HAA1001-622 Damper axis 3
3HAA1001-628 Sealing
3HAA1001-630 DUST CAP
3HAA1001-632 Washer
3HAA1001-636 CABLE HOLDER
3HAA1001-658 O-RING
3HAA1001-668 HOLDER
3HAA1001-670 CONNECTION BOX
3HAA1001-672 CABLE CLAMP
3HAA1001-691 Cable guide rail
3HAA1001-695 Bottom plate
3HAA1001-700 Cover with gasket
3HAA1001-701 Gasket
3HAA1001-71 PARALLEL ROD MACHINING
3HAA1001-716 Grease tube
3HAA1001-718 Cable protection
3HAA1001-719 COVER
3HAA1001-721 GUIDE FOR CABLING
3HAA1001-727 ENVIRONMENTAL DUST CAP
3HAA1001-73 Sync. plate, axis 1
3HAA1001-74 Sync. plate, axis 2
3HAA1001-75 Sync. plate, axis 3
3HAA1001-76 Sync. plate axes 4
3HAA1001-77 Sync. plate,axis 5
3HAA1001-78 Sync. plate, axis 6
3HAA1001-79 Sync. plate with nonie
3HAA1001-81 Damper
3HAA1001-82 SPACING SLEEVE
3HAA1001-83 SEALING RING
3HAA1001-86 Ring, plastic
3HAA1001-88 AXIS FOR PARALLELBAR
3HAA1001-89 STOP
3HAA1001-90 Damper, lower arm
3HAA1001-97 Gasket
3HAA1001-98 Gasket
3HAA2010-1 Signal cable
3HAA2021-1 Thrust Washer
3HAA2034-1 GEAR SET
3HAA2035-1 GEAR SET
3HAA2039-1 Sleeve
3HAA2043-1 Nut
3HAA2049-1 Driver
3HAA2050-1 Turning Disc Ax.5-6
3HAA2052-1 Threaded ring
3HAA2058-13 Bearing sealing
3HAA2092-11 Bearing sealing
3HAA2092-12 Bearing sealing
3HAA2095-12 Shims
3HAA2095-13 Shims
3HAA2099-12 Groove ball bearing
3HAA2103-11 Taper roller bearing
3HAA2103-13 Taper roller bearing
3HAA2103-14 Taper roller bearing
3HAA2103-15 Taper roller bearing
3HAA2103-16 Taper roller bearing
3HAA2103-18 Taper roller bearing
3HAA2103-27 Taper roller bearing
3HAA2104-11 O-ring
3HAA2107-11 Clamping bush
3HAA2111-1 Buffer
3HAA2121-3 Rotator axis 4 compl.
3HAA2126-1 Bracket
3HAA2128-1 Bracket
3HAA2130-1 Bearing
3HAA2155-1 Damper
3HAA2165-20 U-nut
3HAA2166-11 84-Cover 80*10
3HAA2166-12 VK-Cover
3HAA2166-13 VK-Cover
3HAA2166-16 VK-Cover
3HAA2166-17 VK-Cover
3HAA2166-18 VK-Cover
3HAA2166-19 VK-Cover
3HAA2166-20 VK-Cover
3HAA2166-21 VK-Cover
3HAA2166-22 VK-Cover
3HAA2166-23 VK-Cover
3HAA2166-24 VK-Cover
3HAA2166-26 VK-Cover
3HAA2166-27 VK-cover
3HAA2166-28 VK-Cover
3HAA2167-11 Spherical roller bearing
3HAA2167-12 Spherical roller bearing
3HAA2167-13 Spherical roller bearing
3HAA2167-15 Spherical roller bearing
3HAA2167-16 Spherical roller bearing
3HAA2167-17 Spherical roller bearing
3HAA2167-18 Spherical roller bearing
3HAA2167-19 Spherical roller bearing
3HAA2167-20 Spherical roller bearing
3HAA2167-21 Spherical roller bearing
3HAA2167-22 Spherical roller bearing
3HAA2212-1 Thrust Washer
3HAA2218-1 Shaft
3HAA2242-1 Back-up ring
3HAA2246-1 Accesories TCP-adj.
3HAA2247-1 Guide
3HAA2278-1 Damper
3HAA2280-1 Cover
3HAA2281-1 SEALING STRIP
3HAA2286-4 MOUNTIND INST
3HAA2293-11 Needle roller bearing
3HAA2301-12 Rod end bearing
3HAA2324-1 Strip
3HAA2325-12 Ball bearing W.two seal.
3HAA2325-13 Ball bearing W. two seal.
3HAA2333-1 Cable guide
3HAA2341-1 Locking washer
3HAA2355-11 Plate
3HAA2356-11 Plate
3HAA2356-12 Washer
3HAA2356-14 Washer SRKB
3HAA2362-1 Cover
3HAA2367-1 Limit switch
3HAA2388-11 Parallel pin